Introduction
Ace Electric Inc. is a trusted electrical contractor serving residential, commercial, and industrial clients in Memphis. To complement their local SEO strategy and attract more leads, they needed a consistent and professional presence on social media platforms, including Facebook, Instagram, and LinkedIn.
The Challenge
Ace Electric wanted to reach homeowners, businesses, and property managers through social channels but lacked a unified social media approach. The main challenge was to create engaging content that showcased their expertise, highlighted their projects, and positioned them as a go-to contractor in their region—while maintaining a professional image aligned with their industry.
My Solution
I developed a targeted social media strategy for Ace Electric that focused on posting project highlights, electrical safety tips, and company updates to engage their audience and build trust. Branded graphics and informative posts were tailored for each platform to increase community reach and encourage interactions. Regular scheduling and audience engagement ensured their profiles stayed active and relevant, helping Ace Electric connect with more local clients and reinforce their reputation online.
